“BLOG Your Way To Success… Intro the Basics”

There is a LOT of discussion about “BLOGS” and for me, the truth is there is little reason NOT to take advantage of the current technology!

= It’s EASY!
= It’s FAST!
= It’s FREE!
= It’s User Friendly.
= It’s Simple to maintain and update.
= It has LOTS of looks, feels, layouts. (Lots you can ever even tell it is a BLOG Engine at all…)
= It has Lots, and Lots, and Lots of tools, support
= It is SEO Friendly!
…etc!

Remember, I am officially a “Techno-Boob” and if I can make them work… so can YOU!

The very basic, super-simple POINT (as I have come to discover it anyway) of officially doing a BLOG is to simply deliver simply deliver “CONTENT”.

That’s IT, end of story!  – - See… I told you it was easy!

=> Now the ‘reasons’ may vary, but the purpose is still the same.

Here are some of the REASONS we may choose to BLOG:

=1) SEO: (Search Engine Optimization… that is getting FOUND on the net.)
REMEMBER; The JOB and Point of Search Engines is to deliver “current, relevant returns/results” for the search subject entered and IF you have current, relevant information for the searcher, you stand a better chance of coming up as a search return.

…it is a simple as that.

BECAUSE the purpose of the blog is content delivery, and the fact that search engines survive as a search engine by delivering ‘current, relevant content’ to the searcher, it s like a match made in heaven IF you have ‘that’ current, relevant content that the searcher is looking for… tah dah!

=2) Spamless Delivery of Content to Readers:
Because readers come to YOU (Via your RSS, links, referrals, Blog Marketing… etc) for information they want and since it is destination based, it is not ‘filtered’ by the traditional spam mechanisms. (Some of your Blog “Marketing” MAY get filtered… different subject.)

=3) Champion a Cause, Share A Passion, Grab a Soapbox: (Etc)
Blogs are FREE and EASY, (and many other advantages…) so it is a perfect opportunity for us to “shout it to the rooftops”! What ever “IT” may be for you.

* Share your unique insights…
* Teach a lesson, perspective or experiance…
* Communicate values, missions, purposes, goals, roles, and so on…
…do “your thing”!

=4) Advancing Your On & Offline Re-Elationships:
ONE way to use a BLOG is to deliver “value-added content and communication” for your readers so as to improve your relationships and marketing advantages, in part due to SEO and the fact that there are no spam filers to have to get through, the fact that blogs are free and easy… etc there is simply zero excuse tat anyone who wants to can’t have a blog…

SURE it is a good ideas ‘as marketers & solution providers’ that we have a “strategic goal and advantage” in mind, but it is not necessary to get started. You can just start if you want.

The good news is that basic AND advanced blog information is widely available on the net as to “HOW TO DO IT” at what ever level anyone wants to commit to… so what ever one wants to do is available to them.

THIS is no-way is to outline any kind of “complete” blog lesson or teaching on the subject of blogs and blog marketing, JUST trying to support the basic premise that if you want to get online fast, free and effectively, you may wish to give BLOG tools, recourses and information a try and ut them to work for you!

I also hope it does that in relatively simple, NON Techno Terms.

Find Your Passion… DO Your Purpose!

 

 

 

 

 

I am at your service and in HIS Service,
Deano (in the blogosphere) in Reno